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Hosting resellers come in all shapes and sizes, from one person web design and web development shops to larger digital agencies. One thing all hosting resellers share in common, though, is a project-based revenue model that’s often “spikey”. As projects come in the door, revenue rises but the focus on completing these projects detracts from bringing in new projects. This leads to a drop in revenue as projects are completed and sales and marketing efforts ramp up again. If the ramp takes too long, it can often spell doom for your business. If this sounds familiar to you, then read on to capitalize on these effective security strategies to protect your hosting reseller business.
Reselling hosting services is often a practical and effective way to offset this spikey revenue model. It introduces a subscription-based revenue stream that generates just enough revenue to keep the lights on between project cycles.
One of the most common approaches to launching a hosting reselling offering is to lease a server from a managed hosting provider like Liquid Web and leverage a control panel technology like cPanel or Plesk to host as many customers as possible on that server. As you bring on new projects, you can also offer your hosting service and grow your hosting revenue base. And the more customers that you can host on a server, the more profitable your hosting reseller business becomes.