Women in Technology: Gina Lucia

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Iconic & Orderable’s Content Marketer on creativity, deep work, and inclusivity in tech.

“On the internet, things move and happen so quickly that it tricks your mind into believing it must happen for everyone. But it doesn’t. You have to work hard and keep going to achieve the things you want.”

Growing up in a creative family, Gina Lucia had creativity and business built into her childhood. Though she now lives in Bristol in the UK, Lucia grew up in the West Midlands with two artist parents who explored sculpture, photography, painting, and video. “They did this as a leisure pursuit and then turned it into a job by creating a graphic design business,” she says. However, Gina’s artistic calling was more literary. “I grew up around that business and design mindset, only translating it into the written word once I got to university and did a Creative Writing degree.”