Introducing the Publicis Sapient Composable Commerce Accelerator on AWS

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Thinking of going on a composable journey? We’ve just made it easier and faster to get it done. Retailers can now take advantage of the new Publicis Sapient Composable Commerce Accelerator on Amazon Web Services (AWS), launched in collaboration with Publicis Sapient, VTEX, Contentstack, Constructor, and Cloudinary. Along with AWS experts with deep experience in modern commerce, together they can help brands make a pivotal modern technology transition.

In today’s fast-paced digital landscape, retailers need to adopt a modern tech stack that can deliver fast and seamless experiences to customers. The composable commerce approach, espoused by the MACH Alliance and others, yields many benefits for retailers, which are increasingly turning to MACH (microservices-based, API-first, cloud-native software as a service (SaaS), and headless) architecture. By doing so, they can achieve agility, speed, and scale through technology provided by various vendors or “compose” a solution with best-of-breed packaged business capability offered by many leading independent software vendors (ISVs).