Tag Archives: datalake

How Databricks on AWS helps optimize real-time bidding using machine learning

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Real-time Bidding (RTB) has transformed online advertising by automating ad transactions through auctions, enhancing efficiency and precision. However, RTB faces challenges like transparency issues and ad fraud risks. Using Databricks on Amazon Web Services (AWS) addresses these challenges with the Continue reading How Databricks on AWS helps optimize real-time bidding using machine learning→

Implement FAIR scientific data principles when building HCLS data lakes

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The FAIR data principles were first proposed in a seminal paper published in 2016 in the Journal Scientific Data. It was written by a group of international experts in data management and curation. To address the challenges that the research Continue reading Implement FAIR scientific data principles when building HCLS data lakes→