Reinventing the in-store experience with Smart Store solutions

How to reinvent the in-store experience, improve operational efficiency, and accelerate innovation with Smart Store solutions on AWS. Although ecommerce sales soared during the COVID-19 pandemic, physical stores aren’t going away anytime soon—in fact, physical stores matter even more today. Continue reading Reinventing the in-store experience with Smart Store solutions

New Guidance for Intelligent Product Substitutions on AWS

In a perfect world retailers would never be out of stock, but unexpected demand can thwart the best intentions. Grocers are out of stock 8.2% of the time on average and as high as 15% for promoted items, putting $7-12B Continue reading New Guidance for Intelligent Product Substitutions on AWS

Next Big Things for Retail – Generative AI leads the pack but isn’t alone

Over the years, retail has seen seismic shifts due to the emergence of new technologies. Examples include the barcode, ecommerce, and mobile phones, all of which had a profound impact on the way shoppers buy from retailers, resetting consumer expectations. Continue reading Next Big Things for Retail – Generative AI leads the pack but isn’t alone

Aptos is redefining retail technology innovation with AWS

Several years ago, Aptos embarked on a journey to redefine and disrupt the retail software landscape. Recognizing that consumers’ shopping behaviors and expectations have irrevocably changed, Aptos believes that retail technology stacks should, too. After years of intense innovation, Aptos Continue reading Aptos is redefining retail technology innovation with AWS

Onebeat harnesses AI to optimize demand forecasting and boost sell-through

Understanding your customers’ needs and preferences is more than just a gut instinct; it’s a science. To craft the perfect product mix, you need to dive deep into customer data and extract valuable insights. This is where modern merchandising and Continue reading Onebeat harnesses AI to optimize demand forecasting and boost sell-through

AppsFlyer Report on State of eCommerce app marketing in 2023

AppsFlyer, a marketing measurement platform and Amazon Web Services (AWS) Retail Competency partner, have just published the 2023 edition of their State of eCommerce app marketing report. This report provides insight into key trends currently shaping the ecommerce app space. Continue reading AppsFlyer Report on State of eCommerce app marketing in 2023

Capture clickstream data using AWS serverless services

Clickstream data refers to the collection of digital interactions that occur between a user and a website or mobile application. Capturing and creating usable insights from user data in real-time can be challenging. Amazon Web Services (AWS) serverless services can Continue reading Capture clickstream data using AWS serverless services

Driving Business Outcomes with Clickstream Data

In today’s competitive world, customer obsession isn’t an option, it’s an imperative. Mastering customer obsession starts with data—demographics, psychographics, transactions, purchase records, support cases, product usage, shopping habits, content preferences, and more. According to Gartner report, less than 10% of Continue reading Driving Business Outcomes with Clickstream Data

How to Network Your Smart Store to AWS

The emergence of Amazon Web Services (AWS) Smart Store solutions has opened up a new world of possibilities for retailers. In order to take full advantage of these solutions, retailers need to optimize their network infrastructure. As retailers increasingly digitize Continue reading How to Network Your Smart Store to AWS

The Art and Science of MACH – MACH Two Conference Recap

AWS for Retail is proud to have sponsored MACH Two, a retail conference that took place June 12-14 in Amsterdam. MACH Two is an executive thought leadership forum for brands and retailers with a strategy to understand the benefits of composability Continue reading The Art and Science of MACH – MACH Two Conference Recap

Enhancing Retail Store Inventory Management through RFID Technology & AWS

Guidance for RFID Store Inventory Management on AWS The need for RFID (Radio Frequency Identification) is growing. Retailers face many challenges in managing their inventory, including out-of-stock situations, misplaced items, and shrinkage. These challenges can impact the bottom line and Continue reading Enhancing Retail Store Inventory Management through RFID Technology & AWS

Track customer traffic in aisles and cash counters using Computer Vision

The retail industry has changed dramatically over the last couple of decades. From small shops to large retail chains of stores. The rise of ecommerce, use of digital promotions and targeted marketing are just some examples where technology has contributed Continue reading Track customer traffic in aisles and cash counters using Computer Vision

How AWS is helping thredUP revolutionize the resale model for brands

Like global landfills, the fashion industry waste problem is growing by the second. Retailers are struggling to address an enormous (and pressing) concern: what happens to their products after point-of-sale and what are the environmental implications? In the United States, Continue reading How AWS is helping thredUP revolutionize the resale model for brands

The Splunk Immersive Commerce Experience powered by AWS launches in London

Retail and consumer brands can sometimes use a little inspiration and benefit from a real-world customer experiences to help create an engaging and memorable interactions with their customers. Splunk and Amazon Web Services (AWS) delivered an inspirational discovery with a Continue reading The Splunk Immersive Commerce Experience powered by AWS launches in London

Transform supply chain planning into your competitive advantage with Anaplan and Amazon Forecast

Facing an increasingly competitive and rapidly shifting marketplace, businesses are under pressure to find new opportunities faster than ever. The volatility has hit consumer goods companies and retailers especially hard, challenging them to optimize their supply chain, reduce waste, and Continue reading Transform supply chain planning into your competitive advantage with Anaplan and Amazon Forecast

VTEX Industry Research: Top 3 Investments for Digital Commerce 2023

The past three years have been some of the most tumultuous in the history of retail, and there’s no end in sight. The onset of COVID-19 completely reshaped the rules of commerce, ushering in a new era of ecommerce that Continue reading VTEX Industry Research: Top 3 Investments for Digital Commerce 2023

How businesses can gain ecommerce capabilities to increase sales

Continued growth in ecommerce and digital channels The recent pandemic has resulted in irreversible shifts in customers’ behaviors. Customers’ buying habits have shifted to digital channels and this has resulted in small and medium sized businesses losing revenues and potentially Continue reading How businesses can gain ecommerce capabilities to increase sales

The Retail Race: A Roadmap for Implementing a Smart Store Strategy

Retailers have always been in a race to deliver an exceptional customer experience, and in the digital age, that race has only become more intense—particularly in physical stores. With consumers shopping again at brick-and-mortar stores, some key trends have emerged: Continue reading The Retail Race: A Roadmap for Implementing a Smart Store Strategy